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عمومی::
چرخه حیات محصول، چرخه حیات محصول
Product Life Cycle
Portfolio Analysis and the Product Life Cycle.
The Product Life Cycle (PLC) describes the stages of a product from launch to being discontinued.
This example shows how yoghurt has moved through the product life cycle by remixing elements of the marketing mix.
Stage How the Product Life Cycle has evolved Introduction þ Yoghurt available in health food stores،PLC product life cycle
Basic marketing concepts such as the product life cycle and traditional market- ing tools such as market segmentation are as applicable in Wales, United Kingdom, as they are in New South Wales, Australia.
In 2005, it sold some PCs through Costco Wholesale Company for the first time, but it indicated that this was a one-time deal for PCs coming to the end of their product life cycle (Lawton, 2006; Slagle, 2006).
New markets help a firm to use its production capacity better, to extend the product life cycle, to increase competitiveness, and perhaps even gain tax advantages.
Britain's GlaxoSmithKline, the second largest pharma- ceutical company in the world, was formed on 27 Decem- ber 2000 by the merger of Glaxo Wellcome PLC and SmithKline PLC, one British company and one American company.
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